Latest and possibly last of the Great American sports car appears with GM CEO Mary Barra in New York City. The mid-engined car will debut on 18 July 2019.
A camouflaged but pretty much finished looking Corvette formed part of a GM charity event this week in Manhattan. The car was driven around Times Square and Seventh Avenue by GM CEO Mary Barra and Chief Engineer Tadge Juechter.
Barra was in New York for the Stephen Siller Tunnel to Towers Foundation’s annual Footsteps to the Future Gala. The new Corvette is quite a departure from its predecessors. Its mid-engine layout and stubby bonnet takes its cues directly from European rivals Porsche, McLaren and Ferrari.
Whether the new Corvette will be good enough to compete with the Europeans on their own terms is something we won’t know until July. Some US Corvette lovers are already bemoaning the change however.
The Corvette is a symbol of American muscle and relatively cheap to buy compared to European rivals. Trying to be a European style supercar is for some, not very ‘Vette-like.
Prices for the 2019 Corvette are said start at around $55,900, pitching it directly at the entry level Porsche 718 Cayman.
However if GM price it higher into six figures they risk alienating traditional Corvette buyers, without convincing Porsche buyers it can compete on quality or dynamics.
The mid-engine Corvette will be the eighth generation of a line that dates back to the 1950s.
Classic Corvette advertising from the 1960s
Everything in America was better back then: the cars, the clothes, the picnics… the copywriting.